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Maytag Commercial Laundry Presents Red Carpet Service® Excellence Award To Service Directions, Inc.

NEWTON, Iowa (March 8, 2006) - Service Directions, Inc. (SDI), based in Yonkers, New York, was recently awarded Maytag Commercial Laundry's Red Carpet Service® Excellence Award. SDI, a Maytag® Commercial Laundry equipment supplier, qualified for this honor by supporting the Red Carpet Service program and by demonstrating the highest commitment to customer service in the industry. This is a record fourth time that SDI has received the award.

"SDI carries the Maytag dependability message to their customers through their excellence in service and support," said Craig Kirchner, general manager, Maytag Commercial Laundry. "Service is part of their corporate culture and that's why they have been recognized multiple times."

Given on an annual basis, the Red Carpet Service Excellence Award is presented to the company that best exemplifies the service and dependability represented by the Maytag brand in the Commercial Laundry division. The award criterion includes: service response time, service tracking, customer comments and loyalty, customer service etiquette, and a commitment by the company to continually engage in Red Carpet Service training courses.

"The dedication and commitment that every SDI employee displays is the true reason we received this award," said Ron Garfunkel, president, Service Directions, Inc. "This is an incredible honor and we are proud to be recognized by Maytag for the outstanding service we provide to our customers every day."

Several members of the SDI management team were on hand to receive the Red Carpet Service Excellence Award, including Ron Garfunkel, president and CEO; Steve Jagde, COO; Andy Tegan, vice president, customer support services, and Barry Heller, director of marketing and client relations. The presentation took place during Maytag Commercial Laundry's annual meeting held in Orlando, Fla.

In addition to receiving the 2005 Red Carpet Service Excellence Award, the company also received the Maytag Star Performer Award and the Maytag Outstanding Service Award. SDI was founded in 1952 and recently consolidated all operations to Yonkers, New York. SDI provides laundry room design and management services throughout the New York tri-state area. They serve all markets for laundry sales - including coin store, multiple-housing and on-premises laundry.

ABOUT MAYTAG COMMERCIAL LAUNDRY
Maytag Commercial Laundry offers a full range of commercial washers and dryers to the coin, multiple-housing and on-premises markets through a nationwide network of independent commercial laundry distributors. Maytag is dedicated to energy-efficient solutions, with focus on producing innovative and dependable products for the commercial laundry market. For more information, call 800-688-0208 or visit www.maytagcommerciallaundry.com. Maytag Commercial Laundry is a part of the complete collection of brands offered by Maytag Corporation, a leading producer of home and commercial products. The corporation's principal brands include Maytag®, Hoover®, Jenn-Air®, Amana®, Dixie-Narco® and Jade®.


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